The Olympics and the Future of Television

I couldn't make it to London for the Olympics, but I could make it to Bradford!

The posters made by artists for both the 1972 and the 2012 Olympics that someone mentioned a few posts back (Kit?) have been exhibited at Impressions Gallery in Bradford - whilst it's nice to see the current ones in the limited-to-150/200/250/300/350 edition flesh, I don't really like any of them to be honest. Oh well. Surely Bradford isn't one of the only places where these are being shown - does Glasgow have them exhibited somewhere too?

Anyway, the main reason I'm writing this post was due to this free screening I attended today at the National Media Museum. The 2012 London Olympics has been the first time that the experimental ultra-high definition technology Super Hi-Vision has been used for a major world event, and only a few places in the UK (Bradford, Glasgow and London) have had the lucky opportunity to show this test footage to the viewing public. It's absolutely incredible to watch and to hear on a technical level - there's 16 times the number of pixels as regular 1080p HD television (twice as better as digital cinema, but about equal to IMAX/70mm) producing an extremely detailed image on the big screen, and a truly immersive 22.2 surround sound system that make you feel like you're actually there. And as for what you view? Well, over the course of a 45 minute screening you get an introduction to the technology with stock footage filmed in Japan (the mandatory busy street crossing in Tokyo, footage of wildlife and natural scenery, an orchestra performance to highlight the surround sound etc), some footage from the opening ceremony (Fireworks? Check. The Queen and James Bond? Check. Great Britain announcement? Check. Torch lighting? Check.) and some of the early British gold award winnings with the medals being given (Ennis, Mo Farah, Hoy), plus the 100m run with Usain Bolt. Call it the super-highlights, if you will...

I really wish I knew about these screenings much earlier - it appears the final screenings tomorrow at BBC Scotland are all fully booked up so those in Glasgow will sadly have to wait another 20 years for SHV to come your way. But my god, it will be worth the wait - Coronation Street will look so amazing in 2030!

John




1 comment:

  1. Incredible! I also now am gutted I didnt know about this sooner and get a chance to experience it in the flesh. Hope things are going well your way John boy and yes those posters where posted up by me

    Kit

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